/* ═══════════════════════════════════════════════
   BRAND GUIDE PAGE — brand-guide.css
   Lionnes Unies en Christ
   Depends on global :root tokens, .btn-*, .section-label,
   .reveal already defined in style.css
   Fonts: Playfair Display, Poppins (loaded globally)
═══════════════════════════════════════════════ */

/* ── LOCAL VARS (extend global :root) ── */
:root {
  --bg-violet:       #3D2B6B;
  --bg-violet-deep:  #2A1D4E;
  --bg-violet-light: #5A3E99;
  --bg-violet-pale:  #F3EFFA;
  --bg-gold:         #E8A020;
  --bg-gold-light:   #F2C060;
  --bg-coral:        #D4544A;
  --bg-cream:        #FAF8F4;
  --bg-white:        #FFFFFF;
  --bg-black:        #0E0823;
  --bg-text:         #1A1228;
}

/* ═══════════════════════════════════════
   PAGE HERO
═══════════════════════════════════════ */
.bg-hero {
  min-height: 82vh;
  display: flex;
  flex-direction: column;
  justify-content: center;
  align-items: flex-start;
  padding: 0 5rem 5rem;
  position: relative;
  overflow: hidden;
}
.bg-hero-img {
  position: absolute;
  inset: 0;
  background: var(--bg-violet-deep);
  z-index: 0;
}
/* Decorative grain + geometric overlay */
.bg-hero-img::before {
  content: '';
  position: absolute;
  inset: 0;
  background:
    radial-gradient(ellipse 60% 70% at 75% 50%, rgba(232,160,32,.18) 0%, transparent 65%),
    radial-gradient(ellipse 40% 50% at 20% 80%, rgba(212,84,74,.12) 0%, transparent 60%);
}
.bg-hero-img::after {
  content: '';
  position: absolute;
  inset: 0;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='60' height='60'%3E%3Ccircle cx='30' cy='30' r='.6' fill='rgba(255,255,255,.04)'/%3E%3C/svg%3E");
}
.bg-hero-overlay {
  position: absolute;
  inset: 0;
  z-index: 1;
  background: linear-gradient(115deg,
    rgba(42,29,78,.96) 0%,
    rgba(61,43,107,.75) 50%,
    rgba(42,29,78,.55) 100%);
}
.bg-hero-content {
  position: relative;
  z-index: 2;
  max-width: 720px;
}
.bg-eyebrow {
  font-family: 'Poppins', sans-serif;
  font-size: .6rem;
  font-weight: 600;
  letter-spacing: .28em;
  text-transform: uppercase;
  color: var(--bg-gold);
  margin-bottom: 1.4rem;
  opacity: 0;
  animation: bgFadeUp .7s .3s forwards;
  display: flex;
  align-items: center;
  gap: .75rem;
}
.bg-eyebrow::before {
  content: '';
  display: block;
  width: 36px;
  height: 1px;
  background: var(--bg-gold);
}
.bg-hero-title {
  font-family: 'Playfair Display', serif;
  font-size: clamp(3.5rem, 7vw, 8rem);
  font-weight: 400;
  color: var(--bg-white);
  line-height: 1.02;
  margin-bottom: 1.6rem;
  opacity: 0;
  animation: bgFadeUp .9s .45s forwards;
}
.bg-hero-title em {
  font-style: italic;
  color: var(--bg-gold);
}
.bg-hero-sub {
  font-family: 'Poppins', sans-serif;
  font-size: .92rem;
  font-weight: 300;
  color: rgba(255,255,255,.65);
  max-width: 480px;
  line-height: 1.9;
  margin-bottom: 2.4rem;
  opacity: 0;
  animation: bgFadeUp .9s .6s forwards;
}
.bg-hero-essence {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: .6rem;
  opacity: 0;
  animation: bgFadeUp .9s .75s forwards;
}
.bg-essence-pill {
  font-family: 'Poppins', sans-serif;
  font-size: .6rem;
  font-weight: 600;
  letter-spacing: .12em;
  text-transform: uppercase;
  padding: .4rem 1rem;
  border: 1px solid rgba(255,255,255,.2);
  border-radius: 2px;
  color: rgba(255,255,255,.7);
  background: rgba(255,255,255,.05);
}
.bg-essence-pill--gold {
  border-color: var(--bg-gold);
  color: var(--bg-gold);
  background: rgba(232,160,32,.1);
}
.bg-essence-dot {
  width: 4px;
  height: 4px;
  border-radius: 50%;
  background: rgba(232,160,32,.45);
}
.bg-hero-scroll-cue {
  position: absolute;
  bottom: 2.5rem;
  left: 5rem;
  z-index: 2;
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: .5rem;
  opacity: 0;
  animation: bgFadeUp .8s 1.1s forwards;
}
.bg-scroll-line {
  width: 1px;
  height: 40px;
  background: linear-gradient(to bottom, rgba(232,160,32,.6), transparent);
  animation: scrollPulse 2s 1.5s infinite;
}
.bg-scroll-label {
  font-family: 'Poppins', sans-serif;
  font-size: .52rem;
  font-weight: 600;
  letter-spacing: .22em;
  text-transform: uppercase;
  color: rgba(232,160,32,.55);
}
@keyframes scrollPulse {
  0%,100% { transform: scaleY(1); opacity: .6 }
  50% { transform: scaleY(1.15); opacity: 1 }
}

/* ═══════════════════════════════════════
   ANCHOR NAV
═══════════════════════════════════════ */
.bg-anchors {
  background: var(--bg-white);
  border-bottom: 1px solid rgba(61,43,107,.1);
  position: sticky;
  top: 0;
  z-index: 100;
}
.bg-anchors-inner {
  max-width: 1100px;
  margin: 0 auto;
  padding: 0 4rem;
  display: flex;
  align-items: center;
  gap: .4rem;
  height: 52px;
  overflow-x: auto;
  scrollbar-width: none;
}
.bg-anchors-inner::-webkit-scrollbar { display: none; }
.bg-anchor-link {
  font-family: 'Poppins', sans-serif;
  font-size: .58rem;
  font-weight: 600;
  letter-spacing: .14em;
  text-transform: uppercase;
  color: rgba(61,43,107,.5);
  text-decoration: none;
  padding: .3rem .5rem;
  transition: color .2s;
  white-space: nowrap;
}
.bg-anchor-link:hover { color: var(--bg-violet); }
.bg-anchor-sep {
  color: rgba(61,43,107,.2);
  font-size: .7rem;
}

/* ═══════════════════════════════════════
   SHARED SECTION STRUCTURE
═══════════════════════════════════════ */
.bg-section { padding: 6rem 4rem; }
.bg-section--cream  { background: var(--bg-cream); }
.bg-section--white  { background: var(--bg-white); }
.bg-section--dark   { background: var(--bg-black); }
.bg-section--violet { background: var(--bg-violet); }

.bg-section-inner { max-width: 1100px; margin: 0 auto; }

.bg-label {
  font-family: 'Poppins', sans-serif;
  font-size: .58rem;
  font-weight: 600;
  letter-spacing: .26em;
  text-transform: uppercase;
  color: var(--bg-gold);
  margin-bottom: 1rem;
  display: flex;
  align-items: center;
  gap: .75rem;
}
.bg-label::before {
  content: '';
  display: block;
  width: 28px;
  height: 1.5px;
  background: var(--bg-gold);
}
.bg-label--light { color: rgba(232,160,32,.8); }
.bg-label--light::before { background: rgba(232,160,32,.5); }

.bg-section-title {
  font-family: 'Playfair Display', serif;
  font-size: clamp(2.2rem, 4vw, 4rem);
  font-weight: 400;
  color: var(--bg-violet);
  line-height: 1.1;
  margin-bottom: 1.5rem;
}
.bg-section-title em { font-style: italic; color: var(--bg-gold); }
.bg-section-title--light { color: var(--bg-white); }

.bg-section-lead {
  font-family: 'Poppins', sans-serif;
  font-size: .95rem;
  font-weight: 300;
  color: rgba(255,255,255,.6);
  max-width: 680px;
  line-height: 1.95;
  margin-bottom: 3.5rem;
}

/* ═══════════════════════════════════════
   SECTION 1 · OVERVIEW
═══════════════════════════════════════ */
.bg-overview-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 5rem;
  align-items: start;
  margin-top: 2rem;
}
.bg-overview-tagline {
  font-family: 'Playfair Display', serif;
  font-size: clamp(1.4rem, 2.5vw, 2rem);
  font-weight: 700;
  color: var(--bg-violet);
  line-height: 1.25;
  margin-bottom: 1.5rem;
  font-style: italic;
}
.bg-overview-body {
  font-family: 'Poppins', sans-serif;
  font-size: .88rem;
  font-weight: 300;
  color: #555;
  line-height: 1.95;
  margin-bottom: 1.1rem;
}
.bg-pillars {
  display: flex;
  gap: 1.5rem;
  margin-top: 2rem;
  flex-wrap: wrap;
}
.bg-pillar {
  display: flex;
  align-items: center;
  gap: .6rem;
  background: var(--bg-violet-pale);
  border: 1px solid rgba(61,43,107,.12);
  border-radius: 3px;
  padding: .6rem 1rem;
}
.bg-pillar-icon { font-size: 1rem; }
.bg-pillar-label {
  font-family: 'Poppins', sans-serif;
  font-size: .62rem;
  font-weight: 600;
  letter-spacing: .08em;
  text-transform: uppercase;
  color: var(--bg-violet);
}
/* Brand card */
.bg-brand-card {
  background: var(--bg-violet);
  border-radius: 6px;
  padding: 3.5rem 2.5rem;
  text-align: center;
  position: relative;
  overflow: hidden;
}
.bg-brand-card::before {
  content: '';
  position: absolute;
  inset: 0;
  background: radial-gradient(ellipse 80% 60% at 50% 0%, rgba(232,160,32,.18) 0%, transparent 70%);
}
.bg-brand-card-logo {
  margin-bottom: 1.5rem;
  position: relative;
  z-index: 1;
}
.bg-brand-card-logo img {
  max-width: 160px;
  height: auto;
  /* filter: brightness(0) invert(1); */
}
.bg-brand-card-name {
  font-family: 'Playfair Display', serif;
  font-size: 1.35rem;
  font-weight: 500;
  color: var(--bg-white);
  margin-bottom: .4rem;
  position: relative;
  z-index: 1;
}
.bg-brand-card-tag {
  font-family: 'Poppins', sans-serif;
  font-size: .65rem;
  font-weight: 300;
  font-style: italic;
  color: rgba(255,255,255,.45);
  letter-spacing: .04em;
  margin-bottom: 1.5rem;
  position: relative;
  z-index: 1;
}
.bg-brand-refs {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: .6rem;
  position: relative;
  z-index: 1;
}
.bg-brand-ref {
  font-family: 'Poppins', sans-serif;
  font-size: .58rem;
  font-weight: 600;
  letter-spacing: .12em;
  text-transform: uppercase;
  color: var(--bg-gold);
}
.bg-brand-ref-dot {
  width: 3px; height: 3px;
  border-radius: 50%;
  background: rgba(232,160,32,.4);
}
.bg-founded-strip {
  display: flex;
  justify-content: space-between;
  align-items: center;
  background: var(--bg-violet-deep);
  border-radius: 0 0 6px 6px;
  padding: 1.5rem 2rem;
  margin-top: 0;
}
.bg-founded-item { text-align: center; }
.bg-founded-num {
  font-family: 'Playfair Display', serif;
  font-size: 2rem;
  font-weight: 700;
  color: var(--bg-gold);
  line-height: 1;
}
.bg-founded-lbl {
  font-family: 'Poppins', sans-serif;
  font-size: .55rem;
  font-weight: 500;
  letter-spacing: .1em;
  text-transform: uppercase;
  color: rgba(255,255,255,.3);
  margin-top: .2rem;
}
.bg-founded-divider {
  width: 1px;
  height: 36px;
  background: rgba(255,255,255,.08);
}

/* ═══════════════════════════════════════
   SECTION 2 · LOGO
═══════════════════════════════════════ */
.bg-section--dark .bg-section-lead { color: rgba(255,255,255,.55); }

.bg-logo-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1.5px;
  background: rgba(255,255,255,.06);
  margin-bottom: 4rem;
  border-radius: 4px;
  overflow: hidden;
}
.bg-logo-card { display: flex; flex-direction: column; }
.bg-logo-card--white  { background: var(--bg-white); }
.bg-logo-card--gold   { background: var(--bg-gold); }
.bg-logo-card--violet { background: var(--bg-violet); }

.bg-logo-card-inner {
  flex: 1;
  display: flex;
  align-items: center;
  justify-content: center;
  padding: 3.5rem 2rem;
  min-height: 220px;
}
.bg-logo-img {
  max-width: 160px;
  height: auto;
  scale: 150%;
}
.bg-logo-card--gold   .bg-logo-img,
.bg-logo-card--violet .bg-logo-img { /* filter: brightness(0) invert(1); */ 

scale: 150%;
}

.bg-logo-card-footer {
  padding: 1.2rem 1.5rem;
  background: rgba(255,255,255,.06);
}
.bg-logo-card-footer--dark { background: rgba(42,29,78,.35); }
.bg-logo-var-name {
  font-family: 'Poppins', sans-serif;
  font-size: .62rem;
  font-weight: 700;
  letter-spacing: .12em;
  text-transform: uppercase;
  color: var(--bg-white);
  margin-bottom: .2rem;
}
.bg-logo-card--white .bg-logo-var-name { color: var(--bg-violet); }
.bg-logo-var-desc {
  font-family: 'Poppins', sans-serif;
  font-size: .6rem;
  font-weight: 300;
  color: rgba(255,255,255,.45);
}
.bg-logo-card--white .bg-logo-var-desc { color: rgba(61,43,107,.45); }

/* Logo Elements */
.bg-logo-elements {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1.5px;
  background: rgba(255,255,255,.05);
  margin-bottom: 3rem;
  border-radius: 3px;
  overflow: hidden;
}
.bg-logo-elem {
  background: rgba(255,255,255,.03);
  padding: 2rem 1.8rem;
  transition: background .2s;
}
.bg-logo-elem:hover { background: rgba(255,255,255,.06); }
.bg-logo-elem-num {
  font-family: 'Playfair Display', serif;
  font-size: 2.2rem;
  font-weight: 700;
  color: rgba(232,160,32,.2);
  line-height: 1;
  margin-bottom: .6rem;
}
.bg-logo-elem-title {
  font-family: 'Playfair Display', serif;
  font-size: 1rem;
  font-weight: 500;
  color: var(--bg-gold);
  margin-bottom: .75rem;
}
.bg-logo-elem-body {
  font-family: 'Poppins', sans-serif;
  font-size: .78rem;
  font-weight: 300;
  color: rgba(255,255,255,.5);
  line-height: 1.8;
}

/* Clear Space */
.bg-clearspace {
  background: rgba(232,160,32,.08);
  border: 1px solid rgba(232,160,32,.18);
  border-radius: 3px;
  padding: 1.8rem 2.2rem;
  display: flex;
  gap: 1.5rem;
  align-items: flex-start;
}
.bg-clearspace-label {
  font-family: 'Poppins', sans-serif;
  font-size: .6rem;
  font-weight: 700;
  letter-spacing: .16em;
  text-transform: uppercase;
  color: var(--bg-gold);
  flex-shrink: 0;
  margin-top: .05rem;
  min-width: 120px;
}
.bg-clearspace-body {
  font-family: 'Poppins', sans-serif;
  font-size: .78rem;
  font-weight: 300;
  color: rgba(255,255,255,.5);
  line-height: 1.85;
}

/* ═══════════════════════════════════════
   SECTION 3 · COLORS
═══════════════════════════════════════ */
.bg-color-label {
  font-family: 'Poppins', sans-serif;
  font-size: .6rem;
  font-weight: 600;
  letter-spacing: .2em;
  text-transform: uppercase;
  color: rgba(61,43,107,.4);
  margin-bottom: 1.5rem;
}
.bg-colors-primary {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1.5px;
  background: rgba(61,43,107,.08);
  border-radius: 4px;
  overflow: hidden;
}
.bg-color-block { display: flex; flex-direction: column; }
.bg-color-swatch {
  height: 220px;
  flex-shrink: 0;
}
.bg-color-block--violet .bg-color-swatch { background: var(--bg-violet); }
.bg-color-block--gold   .bg-color-swatch { background: var(--bg-gold); }

.bg-color-info { background: var(--bg-white); padding: 2rem; flex: 1; }
.bg-color-name {
  font-family: 'Playfair Display', serif;
  font-size: 1.05rem;
  font-weight: 500;
  color: var(--bg-violet);
  margin-bottom: .6rem;
}
.bg-color-meaning {
  font-family: 'Poppins', sans-serif;
  font-size: .78rem;
  font-weight: 300;
  color: #666;
  line-height: 1.8;
  margin-bottom: 1rem;
  font-style: italic;
}
.bg-color-values {
  display: flex;
  gap: 1rem;
  flex-wrap: wrap;
  margin-bottom: .75rem;
}
.bg-cv {
  font-family: 'Poppins', sans-serif;
  font-size: .65rem;
  font-weight: 400;
  color: #444;
  background: var(--bg-cream);
  padding: .25rem .6rem;
  border-radius: 2px;
}
.bg-cv strong { font-weight: 700; color: var(--bg-violet); }
.bg-color-usage {
  font-family: 'Poppins', sans-serif;
  font-size: .65rem;
  font-weight: 300;
  color: #999;
  border-top: 1px solid rgba(61,43,107,.08);
  padding-top: .75rem;
  margin-top: .5rem;
}

/* Supporting chips */
.bg-colors-secondary {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 1.5px;
  background: rgba(61,43,107,.08);
  border-radius: 4px;
  overflow: hidden;
}
.bg-color-chip { display: flex; flex-direction: column; }
.bg-color-chip-swatch { height: 120px; }
.bg-color-chip--coral  .bg-color-chip-swatch { background: var(--bg-coral); }
.bg-color-chip--white  .bg-color-chip-swatch { background: var(--bg-white); border-bottom: 1px solid rgba(0,0,0,.06); }
.bg-color-chip--cream  .bg-color-chip-swatch { background: var(--bg-cream); }
.bg-color-chip--black  .bg-color-chip-swatch { background: var(--bg-black); }

.bg-color-chip-name {
  font-family: 'Poppins', sans-serif;
  font-size: .65rem;
  font-weight: 700;
  color: var(--bg-violet);
  padding: 1rem 1rem .25rem;
}
.bg-color-chip-hex {
  font-family: 'Poppins', sans-serif;
  font-size: .72rem;
  font-weight: 400;
  color: #555;
  padding: 0 1rem .25rem;
  letter-spacing: .06em;
}
.bg-color-chip-use {
  font-family: 'Poppins', sans-serif;
  font-size: .6rem;
  font-weight: 300;
  color: #aaa;
  padding: 0 1rem 1rem;
  line-height: 1.5;
  background: var(--bg-white);
  flex: 1;
}

/* Palette strip */
.bg-palette-strip {
  display: flex;
  height: 36px;
  border-radius: 3px;
  overflow: hidden;
  margin-top: 2.5rem;
}
.bg-ps-block { flex: 1; }
.bg-palette-caption {
  font-family: 'Poppins', sans-serif;
  font-size: .6rem;
  font-weight: 400;
  color: rgba(61,43,107,.35);
  letter-spacing: .08em;
  margin-top: .6rem;
  text-align: center;
}

/* ═══════════════════════════════════════
   SECTION 4 · TYPOGRAPHY
═══════════════════════════════════════ */
.bg-type-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1.5px;
  background: rgba(255,255,255,.08);
  border-radius: 4px;
  overflow: hidden;
  margin-bottom: 3rem;
}
.bg-type-card {
  background: rgba(255,255,255,.04);
  padding: 3rem 2.5rem;
  transition: background .2s;
}
.bg-type-card:hover { background: rgba(255,255,255,.07); }
.bg-type-role {
  font-family: 'Poppins', sans-serif;
  font-size: .58rem;
  font-weight: 600;
  letter-spacing: .22em;
  text-transform: uppercase;
  color: var(--bg-gold);
  margin-bottom: 2rem;
}
.bg-type-specimen {
  font-size: clamp(3rem, 5vw, 5.5rem);
  font-weight: 400;
  color: var(--bg-white);
  line-height: 1.05;
  margin-bottom: 2rem;
}
.bg-type-specimen--playfair { font-family: 'Playfair Display', serif; }
.bg-type-specimen--poppins  { font-family: 'Poppins', sans-serif; font-weight: 700; }
.bg-type-specimen em { font-style: italic; color: var(--bg-gold); }

.bg-type-alphabet {
  font-size: .75rem;
  font-weight: 400;
  color: rgba(255,255,255,.3);
  letter-spacing: .06em;
  line-height: 1.8;
  font-family: 'Playfair Display', serif;
  word-break: break-all;
  margin-bottom: .4rem;
}
.bg-type-numerals {
  font-family: 'Playfair Display', serif;
  font-size: .8rem;
  color: rgba(255,255,255,.2);
  letter-spacing: .18em;
  margin-bottom: 1.5rem;
}
.bg-type-usage-tags {
  display: flex;
  flex-wrap: wrap;
  gap: .4rem;
  margin-bottom: 1.5rem;
}
.bg-type-tag {
  font-family: 'Poppins', sans-serif;
  font-size: .55rem;
  font-weight: 600;
  letter-spacing: .12em;
  text-transform: uppercase;
  padding: .25rem .65rem;
  border-radius: 2px;
  background: rgba(232,160,32,.12);
  color: var(--bg-gold);
  border: 1px solid rgba(232,160,32,.22);
}
.bg-type-tag--poppins {
  background: rgba(212,84,74,.12);
  color: #e8887f;
  border-color: rgba(212,84,74,.22);
}
.bg-type-desc {
  font-size: .78rem;
  font-weight: 300;
  color: rgba(255,255,255,.45);
  line-height: 1.85;
  font-family: 'Poppins', sans-serif;
}

/* Type Scale */
.bg-type-scale {
  background: rgba(255,255,255,.04);
  border: 1px solid rgba(255,255,255,.06);
  border-radius: 4px;
  padding: 2.5rem;
}
.bg-type-scale-label {
  font-family: 'Poppins', sans-serif;
  font-size: .58rem;
  font-weight: 600;
  letter-spacing: .2em;
  text-transform: uppercase;
  color: rgba(232,160,32,.6);
  margin-bottom: 2rem;
}
.bg-type-scale-row {
  display: grid;
  grid-template-columns: 120px 1fr;
  gap: 1.5rem;
  align-items: baseline;
  padding: 1.2rem 0;
  border-bottom: 1px solid rgba(255,255,255,.05);
}
.bg-type-scale-row:last-child { border-bottom: none; }
.bg-tsr-role {
  font-family: 'Poppins', sans-serif;
  font-size: .55rem;
  font-weight: 600;
  letter-spacing: .12em;
  text-transform: uppercase;
  color: rgba(255,255,255,.25);
  flex-shrink: 0;
}
.bg-tsr-sample { color: var(--bg-white); }
.bg-tsr-sample--xl   { font-family: 'Playfair Display', serif; font-size: clamp(1.6rem, 3vw, 2.6rem); font-style: italic; }
.bg-tsr-sample--lg   { font-family: 'Playfair Display', serif; font-size: clamp(1rem, 2vw, 1.5rem); }
.bg-tsr-sample--body { font-family: 'Poppins', sans-serif; font-size: .85rem; font-weight: 300; color: rgba(255,255,255,.55); line-height: 1.9; }
.bg-tsr-sample--label { font-family: 'Poppins', sans-serif; font-size: .6rem; font-weight: 600; letter-spacing: .18em; text-transform: uppercase; color: var(--bg-gold); }
.bg-tsr-divider { border: none; border-top: 1px dashed rgba(255,255,255,.08); margin: .5rem 0; }

/* ═══════════════════════════════════════
   SECTION 5 · IMAGERY
═══════════════════════════════════════ */
.bg-section--cream .bg-section-lead { color: #666; }
.bg-section--cream .bg-section-title { color: var(--bg-violet); }

.bg-img-pillars {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1.5px;
  background: rgba(61,43,107,.08);
  border-radius: 4px;
  overflow: hidden;
  margin-bottom: 3rem;
}
.bg-img-pillar {
  background: var(--bg-white);
  padding: 2.5rem 2rem;
  transition: background .2s;
}
.bg-img-pillar:hover { background: var(--bg-violet-pale); }
.bg-img-pillar-icon { font-size: 1.6rem; margin-bottom: 1rem; }
.bg-img-pillar-title {
  font-family: 'Playfair Display', serif;
  font-size: 1rem;
  font-weight: 500;
  color: var(--bg-violet);
  margin-bottom: .75rem;
}
.bg-img-pillar-body {
  font-family: 'Poppins', sans-serif;
  font-size: .78rem;
  font-weight: 300;
  color: #666;
  line-height: 1.85;
}

/* Do/Don't */
.bg-img-rules {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1.5px;
  background: rgba(61,43,107,.08);
  border-radius: 4px;
  overflow: hidden;
}
.bg-img-rules-col { background: var(--bg-white); padding: 2rem 2.2rem; }
.bg-img-rules-header {
  font-family: 'Poppins', sans-serif;
  font-size: .65rem;
  font-weight: 700;
  letter-spacing: .14em;
  text-transform: uppercase;
  margin-bottom: 1.2rem;
  display: flex;
  align-items: center;
  gap: .5rem;
}
.bg-img-rules-col--do   .bg-img-rules-header { color: #2e7d48; }
.bg-img-rules-col--dont .bg-img-rules-header { color: var(--bg-coral); }
.bg-img-rules-icon { font-size: .9rem; }
.bg-img-rules-list {
  list-style: none;
  padding: 0;
  margin: 0;
  display: flex;
  flex-direction: column;
  gap: .7rem;
}
.bg-img-rules-list li {
  font-family: 'Poppins', sans-serif;
  font-size: .78rem;
  font-weight: 300;
  color: #555;
  padding-left: 1rem;
  position: relative;
  line-height: 1.6;
}
.bg-img-rules-col--do .bg-img-rules-list li::before {
  content: '–';
  position: absolute;
  left: 0;
  color: #4caf50;
  font-weight: 700;
}
.bg-img-rules-col--dont .bg-img-rules-list li::before {
  content: '–';
  position: absolute;
  left: 0;
  color: var(--bg-coral);
  font-weight: 700;
}

/* ═══════════════════════════════════════
   SECTION 6 · USAGE
═══════════════════════════════════════ */
.bg-usage-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1.5px;
  background: rgba(255,255,255,.05);
  border-radius: 4px;
  overflow: hidden;
}
.bg-usage-card {
  background: rgba(255,255,255,.03);
  padding: 2.2rem 2rem;
  transition: background .2s;
}
.bg-usage-card:hover { background: rgba(255,255,255,.06); }
.bg-usage-card-num {
  font-family: 'Playfair Display', serif;
  font-size: 1.8rem;
  font-weight: 700;
  color: rgba(232,160,32,.18);
  line-height: 1;
  margin-bottom: .6rem;
}
.bg-usage-card-title {
  font-family: 'Playfair Display', serif;
  font-size: .95rem;
  font-weight: 500;
  color: var(--bg-gold);
  margin-bottom: .8rem;
}
.bg-usage-card-body {
  font-family: 'Poppins', sans-serif;
  font-size: .75rem;
  font-weight: 300;
  color: rgba(255,255,255,.45);
  line-height: 1.85;
}

/* ═══════════════════════════════════════
   CLOSING BANNER
═══════════════════════════════════════ */
.bg-close {
  background: var(--bg-violet-deep);
  padding: 7rem 4rem;
  text-align: center;
  position: relative;
  overflow: hidden;
}
.bg-close::before {
  content: '';
  position: absolute;
  inset: 0;
  background:
    radial-gradient(ellipse 70% 60% at 50% 50%, rgba(232,160,32,.1) 0%, transparent 65%);
}
.bg-close-watermark {
  position: absolute;
  left: 50%; top: 50%;
  transform: translate(-50%, -50%);
  font-family: 'Playfair Display', serif;
  font-size: clamp(8rem, 20vw, 24rem);
  font-weight: 700;
  color: rgba(255,255,255,.025);
  white-space: nowrap;
  pointer-events: none;
  user-select: none;
  letter-spacing: -.04em;
}
.bg-close-content { position: relative; z-index: 1; }
.bg-close-quote {
  font-family: 'Playfair Display', serif;
  font-size: clamp(1.5rem, 3vw, 3.2rem);
  font-weight: 400;
  color: var(--bg-white);
  line-height: 1.3;
  max-width: 820px;
  margin: 1.5rem auto 1.2rem;
  font-style: normal;
}
.bg-close-quote em { font-style: italic; color: var(--bg-gold); }
.bg-close-ref {
  font-family: 'Poppins', sans-serif;
  font-size: .65rem;
  font-weight: 500;
  letter-spacing: .14em;
  text-transform: uppercase;
  color: rgba(255,255,255,.22);
  margin-bottom: 2.5rem;
}
.bg-close-actions {
  display: flex;
  justify-content: center;
  gap: 1rem;
  flex-wrap: wrap;
}

/* ═══════════════════════════════════════
   REVEAL ANIMATION
═══════════════════════════════════════ */
@keyframes bgFadeUp {
  from { opacity: 0; transform: translateY(24px); }
  to   { opacity: 1; transform: translateY(0); }
}

/* ═══════════════════════════════════════
   RESPONSIVE — Tablet ≤ 1024px
═══════════════════════════════════════ */
@media (max-width: 1024px) {
  .bg-hero { padding: 0 3rem 4rem; }
  .bg-hero-scroll-cue { left: 3rem; }
  .bg-section { padding: 5rem 3rem; }
  .bg-anchors-inner { padding: 0 3rem; }
  .bg-overview-grid { grid-template-columns: 1fr; gap: 3rem; }
  .bg-logo-grid { grid-template-columns: 1fr; }
  .bg-logo-elements { grid-template-columns: 1fr; }
  .bg-colors-primary { grid-template-columns: 1fr; }
  .bg-colors-secondary { grid-template-columns: repeat(2, 1fr); }
  .bg-type-grid { grid-template-columns: 1fr; }
  .bg-type-scale-row { grid-template-columns: 100px 1fr; }
  .bg-img-pillars { grid-template-columns: 1fr; }
  .bg-img-rules { grid-template-columns: 1fr; }
  .bg-usage-grid { grid-template-columns: repeat(2, 1fr); }
  .bg-close { padding: 5rem 3rem; }
}

/* ── Mobile ≤ 768px ── */
@media (max-width: 768px) {
  .bg-hero { padding: 0 1.5rem 3.5rem; min-height: 70vh; }
  .bg-hero-scroll-cue { display: none; }
  .bg-section { padding: 4rem 1.5rem; }
  .bg-anchors-inner { padding: 0 1.5rem; }
  .bg-logo-grid { grid-template-columns: 1fr; }
  .bg-colors-secondary { grid-template-columns: repeat(2, 1fr); }
  .bg-usage-grid { grid-template-columns: 1fr; }
  .bg-pillars { flex-direction: column; }
  .bg-founded-strip { flex-direction: column; gap: 1rem; }
  .bg-founded-divider { width: 40px; height: 1px; }
  .bg-type-scale-row { grid-template-columns: 1fr; gap: .5rem; }
  .bg-tsr-role { display: none; }
  .bg-clearspace { flex-direction: column; }
  .bg-close { padding: 4rem 1.5rem; }
}

/* ── Small mobile ≤ 480px ── */
@media (max-width: 480px) {
  .bg-hero-title { font-size: clamp(3rem, 13vw, 4rem); }
  .bg-colors-secondary { grid-template-columns: 1fr 1fr; }
  .bg-type-specimen { font-size: clamp(2.5rem, 10vw, 4rem); }
  .bg-logo-elements { grid-template-columns: 1fr; }
  .bg-close-quote { font-size: clamp(1.3rem, 7vw, 2rem); }
}